Thirteen Crucial Terms That Must Be Negotiated in Every Option Agreement

Here are 13 crucial terms that must be negotiated in every real estate option agreement:
1. Purchase price of the real estate option: Negotiate a real estate option fee that does not exceed 5 percent of the property’s current market value.
2. Credit for cleaning up the property: Obtain a $500 cleaning credit, to be applied toward [...]

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Telephone Tactics for Making a Great First Impression

1. Speak clearly. Superstars make a point of slowing down on the phone, enunciating clearly, and avoiding the shorthand real estate lingo that can often confuse a real estate client. This shows that they are completely interested and engaged in the conversation.
2. Smile. In training real estate agents to prospect, we often use the age [...]

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12 Real Estate Prospecting Tips

Build a wide sphere of influence through regular prospecting. There’s no time like the present to improve your skills with these handy tips.
1. Add a memo field to your contacts database to store pertinent, personal information about prospects. For example, planned retirement in two years, children going to college, or a big promotion.
2. Conduct a [...]

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How to Get a Good Deal in Rising or Falling Markets

There are good and bad times of the year to buy, and there are good markets and bad markets. How to avoid traps and make good money from both worlds?

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